Abstract: This article aims to explore the deep integration and innovative application of multimedia human-computer interaction technology in the fields of art design and psychology. Currently, with the development of technology and the diversification of user needs, how to design products or services that can trigger specific emotional reactions, meet personalized needs, and enhance user experience has become an important research question. This study aims to fill this research gap by constructing a multimedia human-computer interaction application platform to effectively integrate art design and psychology. The multimedia human-computer interaction application platform constructed in this article aims to promote the deep integration and innovation of art design and psychology through the following aspects. Design products or services that can trigger specific emotional responses from users using the theory of emotional cognition in psychology and multimedia interaction technology. With the help of big data analysis and artificial intelligence technology, the platform can collect and analyze users' psychological characteristics such as preferences and behavior patterns, and achieve personalized design and customization of products. This precise design based on user psychology can not only enhance user satisfaction but also promote the market competitiveness of the product, by continuously optimizing the human-computer interaction interface and process, reducing the cognitive burden on users and improving operational convenience. At the same time, using principles such as attention management and memory patterns in psychology, design reasonable interactive elements and information architecture to enable users to enjoy both aesthetic design and efficient, enjoyable operational experience.

Keywords: Multimedia, Human-computer interaction, Art design, Psychology, Application, Attention Management, Emotional Cognition

Pages: 556-568