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Published Articles with Keyword: Promotions
- Title: Impact of Search Engine Optimization Dimensions on SME Companies using Online Promotion in Malaysia
Authors: Wong Chee Hoo, Chong Kim Loy, Aw Yoke Cheng, Donna Tunong Sigar, Zamzul Khairi Bin Zulkifli, Joannie Jomitol
Doi: 10.37394/23207.2023.20.92
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Published in WSEAS Transactions on Business and Economics, Volume 20, 2023 - Title: Advertising Effectiveness during the Great Recession: the Case Study for Three FMCG Italian Food Categories
Authors: Marzia Freo, Giorgio Tassinari, Andrée Giuseppina Tono
Doi: 10.37394/23207.2020.17.36
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Published in WSEAS Transactions on Business and Economics, Volume 17, 2020