WSEAS Transactions on Business and Economics
Print ISSN: 1109-9526, E-ISSN: 2224-2899
Volume 21, 2024
An Online Platform in 3D Virtual Environment, a Tool in Entrepreneurship Empowerment for Goods and Services Supply Chain
Authors: , , , , , ,
Abstract: This paper presents a virtual trade platform to promote entrepreneurial spirit and provide a systemic approach to support businesses and consumers to successfully promote their products and services in exhibitions through virtual reality, overcoming problems of transport, cost, and weakness for their participation due to insularity. Several activities were developed in the 3D Virtual World, involving the entrepreneurial spirit with innovative activities and procedures, increasing opportunities and putting theoretical knowledge into practice. The S.A.A.T. online expo platform uses 3D virtual reality (VR) to enhance entrepreneurship focused on the agri-food domain and tourism since it is possible for SMEs to promote products and services by overcoming distance problems from potential customers and interested investors, easily. According to the above-mentioned, the online S.A.A.T. expo platform provides some of the main functions of a modern virtual exhibition, to improve the applications of VR in those fields.
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Keywords: Virtual reality, virtual environment, virtual market, digital entrepreneurship, platform, agrifood, goods supply chain
Pages: 1441-1448
DOI: 10.37394/23207.2024.21.118