Artificial Intelligence and digital transformation in business and economics
Name of the Organizer: Walery Okulicz-Kozaryn
Department: Management
University: Humanitas University
Country: Poland
Email: okvp@yandex.kz
Title of the Journal : WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS
Title of the Special Issue: Artificial Intelligence and digital transformation in business and economics
Aim:
The goal of the special issue is to explore current trends and innovations in the application of artificial intelligence and digital technologies in business and economics. This goal promotes scientific dialogue and the exchange of practical experience between researchers, entrepreneurs and specialists in these fields.
Topics:
1. Artificial Intelligence in business analytics
• Implementation of AI technologies in business process optimization.
• Predictive analytics in forecasting market trends.
• Using AI for risk management and lending.
2. AI in marketing and consumer behavior analysis
• Personalization of marketing campaigns using AI.
• Big data and AI in predicting consumer preferences.
• The use of AI tools for inventory and distribution management.
3. The future of the labor market
• The impact of AI on employment and employee skill requirements.
• Approaches to staff retraining in the context of digital transformation.
4. Innovation and commercialization in the field of education
• Analysis of current trends and future opportunities in educational technologies.
• Assessment of investment attractiveness and analysis of the educational project market.
• Adaptation of the international market of educational services to various cultural and economic conditions in the context of globalization.
5. Ethical and legal aspects of the use of AI in business
• Regulation of AI at the national and international levels.
• Ethical dilemmas and social responsibility when using AI.
6. Cybersecurity in the era of digitalization
• The role of AI in detecting and preventing cyber threats.
• Data protection strategies in digital business.
Department: Management
University: Humanitas University
Country: Poland
Email: okvp@yandex.kz
Title of the Journal : WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS
Title of the Special Issue: Artificial Intelligence and digital transformation in business and economics
Aim:
The goal of the special issue is to explore current trends and innovations in the application of artificial intelligence and digital technologies in business and economics. This goal promotes scientific dialogue and the exchange of practical experience between researchers, entrepreneurs and specialists in these fields.
Topics:
1. Artificial Intelligence in business analytics
• Implementation of AI technologies in business process optimization.
• Predictive analytics in forecasting market trends.
• Using AI for risk management and lending.
2. AI in marketing and consumer behavior analysis
• Personalization of marketing campaigns using AI.
• Big data and AI in predicting consumer preferences.
• The use of AI tools for inventory and distribution management.
3. The future of the labor market
• The impact of AI on employment and employee skill requirements.
• Approaches to staff retraining in the context of digital transformation.
4. Innovation and commercialization in the field of education
• Analysis of current trends and future opportunities in educational technologies.
• Assessment of investment attractiveness and analysis of the educational project market.
• Adaptation of the international market of educational services to various cultural and economic conditions in the context of globalization.
5. Ethical and legal aspects of the use of AI in business
• Regulation of AI at the national and international levels.
• Ethical dilemmas and social responsibility when using AI.
6. Cybersecurity in the era of digitalization
• The role of AI in detecting and preventing cyber threats.
• Data protection strategies in digital business.