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Published Articles with Keyword: Fashion consumption
- Title: Fashion Brand Involvement and Hedonic Consumption Antecedents in a Fast Expanding Market
Authors: Matthew Etinosa Egharevba, Stephen Ikechukwu Ukenna, Igban Emmanuel, Isabella Ebelike Tamara-Ebiola, Ugbenu Oke, Kasa Adamu Gayus
Doi: 10.37394/23207.2023.20.16
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Published in WSEAS Transactions on Business and Economics, Volume 20, 2023