Engineering World
E-ISSN: 2692-5079 An Open Access, Peer Reviewed Journal of Selected Publications in Engineering and Applied Sciences
Volume 4, 2022
A Study on Level of Satisfaction Towards Home Appliance Products in Kulithalai Taluk, Karur District
Authors: ,
Abstract: Customer satisfaction is an underlying segment of the markitung capacity and it very well may be basically characterized the quantity of customers, or level of aggregate customers, whose detailed involvement with a firm, its items, or its administrations surpasses determined fulfillment objectives. The aim of the present study is to gain knowledge about the different factors which contributes to the satisfaction of the customers. For the afore mentioned purpose of obtaining the data, questionnaire method is used. Suitable tools have been used towards house hold appliances in the particular study area.
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Keywords: Customer satisfaction, Home appliances, Marketing capacity, brand image, Quality product, Domestic products
Pages: 10-14
DOI: 10.37394/232025.2022.4.3