hotels is constantly increasing. However, in terms of
the number of star hotels, it is far behind. The trend
for star hotels in South Kalimantan from 2014 to
2020 continues to increase yearly. However, non-
star hotels experience an up-and-down trend every
year, while in East Kalimantan, from 2014 to 2020,
both star and non-star hotels trend every year
continues to increase.
South Kalimantan and East Kalimantan in 2020
have increased and decreased from the percentage of
occupancy provided by star hotels. Hotel business
actors in providing good service and making it easy
for foreign and local tourists who visit to stay at
their place can take advantage of current
information technology advances such as
collaboration with OTAs. This collaboration is
another innovation with different values from
similar competitors in the industry hospital.
Advances in proliferating information and
communication technology require hoteliers to
connect with the latest technological innovations to
remain competitive in a dynamic industry. The
phenomenon of problems and challenges faced
because of the increasing complexity and dynamics
of the business environment has forced hoteliers in
South Kalimantan and East Kalimantan to be
observant in developing the performance of the
hotel companies they manage. Efforts to survive and
win increasingly competitive competition require
hoteliers to formulate business strategies for a
competitive advantage.
Organizational performance, in this case, can be
measured by the performance of human resources
and finance. Also, it can be seen from various
aspects such as job satisfaction, employee loyalty,
commitment, quality, and productivity in the
financial sector. How organizations obtain optimal
business performance in implementing a quality
strategy differs. Hospitality organizations take
different approaches to implementing service
quality strategies, so these differences give rise to a
style of implementation, [2], [3].
The performance of hotel companies based on
data from the Central Statistics Agency in 2020
showed that the performance of hotel companies in
South Kalimantan and East Kalimantan could have
been better in terms of occupancy rates and length
of stay. In 2020, the occupancy rate of star hotel
rooms in South Kalimantan was 38.54% and in East
Kalimantan was 40.60%. When compared to 2019,
this value decreased by 12.18% whereas in 2019 the
occupancy rate of star hotel rooms reached 50.72%
in South Kalimantan, while in East Kalimantan in
2019 the occupancy rate of star hotel rooms reached
57.70%. decreased by 17.10%. This was due to the
outbreak of the Covid-19 pandemic, all hotel classes
experienced a decrease in room occupancy rates.
The number of foreign and domestic tourists
who came and stayed at hotels in South Kalimantan
during 2020 amounted to 976,277 people. The
highest number of domestic guests was 974,153
people, meanwhile, foreign guests only 2,124
people. When compared to 2019 the number of
guests who came and stayed was 2,026,699 people
with a total of 2,016,778 domestic guests and 9,921
foreign guests. Meanwhile, the number of foreign
and domestic tourists or guests who came and
stayed at hotels in East Kalimantan in 2020 was
2,030,346 people. The number of domestic guests
was the largest with a total of 2,014,607 people,
meanwhile, foreign guests only 15,639 people.
When compared to 2019 the number of guests who
came and stayed was as many as 6,948,118 people
with some domestic guests as many as 6,875,817
people and foreign guests as many as 72,301 people
due to the Covid-19 virus pandemic in almost all
parts of Indonesia. Therefore, the performance of
hotel companies in South Kalimantan and East
Kalimantan must be further improved by making
various strategic and innovative breakthroughs
because it will have an impact on the continuity of
the company.
Hotel companies, to be able to compete with
other hotels, must of course be able to compete
competitively. The competitive environment
requires hoteliers to innovate so that organizations
become increasingly aware that their physical and
financial assets are not capable of generating a
sustainable competitive advantage, by
understanding the allowable assets that enable value
to be created for their products and services. So that
the hotel's business performance will improve by
making improvements or changes to Intellectual
Capital, Organizational Culture, and Information
and Communication Technology. Intellectual capital
as a collection of interacting intangible resources
generate added value, [4].
The results of previous studies showed that
intellectual capital had no significant effect on hotel
performance. In the academic field, there is
certainly an interest in how intellectual capital
influences organizational performance.
Conceptually, intellectual capital looks clear and
logical to have an impact on hotel performance, but
practically, the existence of this relationship cannot
be fully confirmed in the world of economy and
industry, [5], [6].
A good Intellectual capital must be balanced
with a strong organizational culture to be able to
have a major influence on business performance.
WSEAS TRANSACTIONS on BUSINESS and ECONOMICS
DOI: 10.37394/23207.2023.20.83
Setio Utomo, Sugeng Wahyudi,
Ngatno, Bulan Prabawani